Finding the right mall locations for your brand retail outlets can be one of the biggest challenges facing network expansion professionals. In this getchee-8 presentation Edward Eng explains the basic steps to take in order to find the right mall for your brand.
Edward Eng is a Business Development Manager with over 10 years experience in emerging market research and trends that focus on retailing and food industries throughout Asia.
Who can benefit from this presentation?
This getchee-8 presentation is for anyone in the retailing industry who is looking to gain a better understanding of the steps needed in order to find higher quality mall locations for their brands.
What will you learn?
How to create a mall database
How to research mall trade zones
How to rank malls
How to pick a mall that suits your brand needs
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