綠色BN
2015-01-07

Banking News This Week – Jan 7

The top 5 banking news stories in emerging markets this week.
banking-news_cover
1 – Making Change: Mobile Pay in Africa
Across Kenya, mobile money is breathing life into micro business. Companies whose business models are based on mobile payments have shown how targeting some of the world’s poorest customers can not only pay but also be a promising way to grow. >>

2 – 10 Big Trends Reshaping Financial Marketing Today
Financial marketing used to involve little more than brochures, print ads and a couple promotion per year. Now, it is about social media, shared experiences and interactive digital engagement. It’s time banks and credit unions get savvy about their use of mobile channels, content marketing and personalization. >>

3 – Banking the underbanked through mobile payments
A key reason for financial exclusion is typically the inaccessibility of the unbanked/underbanked, mostly people in the lower strata of the economy, by the financial services providers.  >>

4 – Indonesian banks set to open in Malaysia
At least three Indonesian banks are set to open branches here in Malaysia to take on local players, under the Asean Banking Integration Framework (ABIF). >>

5 – Nigeria : Projecting into banking landscape in 2015
The banking sector in 2014 was confronted with activities such as the rising threat of e-banking channels, policies of the Central Bank of Nigeria (CBN) that affected profits, hawkish monetary policy, capital raising exercise, the need to protect banks from the falling oil prices, among others. >>


  By April Wu 
  China Market Strategy

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